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Little Diary — Fashion

What's in a name?

What’s In A Name? One of the questions I am repeatedly asked since starting Little Hotdog Watson is regarding the origin/reasoning behind the name. In response I have condensed what was actually a very considered process to a bit of a rambly soundbite. Names are personal, evocative, draw on our emotions and intentionally and intentionally create labels. Last week Gap has been criticised for it’s use of names and association with gender stereotyping. I decided it was time to talk about why I picked the name Little Hotdog Watson and why I think names are very important for our children. In...

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How to...create a trend 'Lollipop Jungle'

Hello and welcome to the first in our series of How to….

Our first How to is all about Trends.

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